Meta AI vs Microsoft Copilot

A side-by-side look at Meta AI and Microsoft Copilot — pricing, features and where each one wins. Both are reviewed independently on Curata AI.

Meta AIMicrosoft Copilot
SummaryMeta's general-purpose AI assistant for chat, image generation, research catch-up and everyday writing help.Microsoft's general-purpose AI chat companion with chat, image generation and task/project features — distinct from GitHub Copilot.
PricingFreeFreemium
CategoryChatChat
PlatformsWebWeb, iOS, Android
Key features
  • General Chat
  • Image Description & Generation
  • News/Research Catch-Up
  • Writing Help
  • General Chat
  • Discover Feed
  • Imagine (Image Generation)
  • Experiments/Tasks/Projects
Pros
  • Free to use
  • Broad, general-purpose functionality (chat, image generation, writing help) in one assistant
  • Backed by Meta's infrastructure and model development
  • Usable as a guest without an account for basic chat
  • Backed by Microsoft's infrastructure and OpenAI model access
  • Bundles chat, image generation and task/project features in one product
Cons
  • No formal pricing/plan structure was found on the official page — usage limits, if any, aren't publicly documented
  • No public affiliate program found (expected, since it's free)
  • Less specialized than dedicated writing or research tools for deep, single-purpose work
  • Paid 'Copilot Pro' tier pricing could not be independently confirmed in this review — the official pricing page returned an error on the attempt made
  • Easy to confuse with GitHub Copilot (a separate, developer-focused product) due to the shared 'Copilot' branding
  • No public affiliate program found

Which one should you choose?

Meta AI

Best for: Anyone who wants a free, general-purpose AI assistant for everyday chat and tasks.

Microsoft Copilot

Best for: Anyone in the Microsoft ecosystem wanting a free, general-purpose AI assistant, usable even as a guest.

Read the full Meta AI review

Meta AI is Meta's general-purpose AI assistant, offering conversational chat, image description and generation, help catching up on news and research, and everyday writing assistance from a single interface. It's positioned as a broad, everyday assistant rather than a specialist tool for one task.

Read the full Microsoft Copilot review

Microsoft Copilot (copilot.microsoft.com) is Microsoft's consumer-facing general-purpose AI assistant, offering conversational chat, a 'Discover' feed, 'Imagine' image generation, and Experiments/Tasks/Projects features. It's a separate product from GitHub Copilot (Microsoft's developer-focused coding assistant), aimed at general everyday use rather than software development.