Pricing breakdown
HeyGen Pricing (2026): Free, Creator, Professional & Business Plans
A clear-eyed look at HeyGen pricing for 2026 — what the Free plan actually includes, how Creator, Professional and Business compare, how credits are really spent, and which plan fits your video volume. For the full feature verdict, read our HeyGen overview and rating and see how it stacks up in HeyGen vs Synthesia.
Table of contents
Pricing overview
HeyGen runs a credit-based subscription model across five tiers — Free, Creator, Professional, Business and Enterprise. Every paid plan draws from a monthly credit allowance spent per minute of video generated, and the rate varies sharply by avatar quality. The differences between tiers come down to credit volume, export resolution, avatar count and team features. Because pricing changes, treat the figures below as a snapshot and confirm current numbers on the official HeyGen pricing page.
Free plan
HeyGen's Free plan is genuinely usable for evaluation: up to 3 videos per month (1 minute max each), access to 500+ stock avatars, 1 custom digital twin and 30+ languages, plus access to the Avatar IV model and Video Agent — no credit card required. It's enough to judge avatar realism before paying, but the 1-minute cap rules out anything beyond a short clip.
Plans and pricing
| Plan | Price | Best for | Highlights |
|---|---|---|---|
| Free | $0/month | Trying HeyGen before committing | Up to 3 videos/month, 1 minute max each. 500+ stock avatars, 1 custom digital twin, 30+ languages, Avatar IV and Video Agent access. No credit card required. |
| Creator | $29/month ($24/month billed annually) | Individual creators shipping regular videos | 600 credits/month, videos up to 30 minutes, 1080p export, unlimited avatar-from-photo, voice cloning, 175+ languages, watermark removed. |
| Professional | $49/month | Higher-volume or higher-quality output | 1,000 credits/month, 4K export, faster processing, script translation editing, all advanced AI avatar models. Higher Pro-tier credit blocks scale up to 100,000 credits/month at $4,300. |
| Business | From $149/month + $20/seat | Teams producing video at scale | 1,500 credits/month, videos up to 60 minutes, 5 custom digital twins, team collaboration, interactive videos, SCORM export and LMS integration. |
| Enterprise | Custom — contact sales | Large organizations needing security and scale | Unlimited video length, highest processing speed, multi-workspace control, advanced security and dedicated support. |
Prices verified against HeyGen's official pricing page, August 2026, billed monthly unless noted. Professional-tier credit blocks scale up to 100,000 credits/month at $4,300 — always confirm the latest figures on the official HeyGen pricing page.
How HeyGen credits work
Credits are spent per minute of video, and the rate depends entirely on which model you use. Standard avatars cost about 3 credits per minute, but the higher-realism Avatar IV/V models cost about 20 credits per minute — roughly 7x more. Translation is cheaper: voice-over-only translation runs about 2 credits per minute, and full lip-synced translation about 5 credits per minute. This is the single biggest reason a plan's advertised monthly allowance can run out faster than expected — a 600-credit Creator plan buys 200 minutes on a standard avatar but only 30 minutes on Avatar IV/V. Unused credits roll over month to month on monthly plans, and annual subscribers accumulate credits through their full renewal period.
Which plan should you choose?
- • Free — judging avatar and translation quality before paying anything.
- • Creator — individual creators making regular short-form video with standard avatars.
- • Professional — higher output or 4K export, or heavier use of the premium Avatar IV/V models.
- • Business — teams that need multiple seats, custom digital twins and LMS/SCORM export.
- • Enterprise — organizations needing unlimited video length and advanced security.
Is HeyGen worth it?
For a large avatar library and genuinely useful multilingual translation at a lower entry price than enterprise-focused competitors, HeyGen is a strong pick — and the Free plan makes it easy to confirm avatar quality before paying. The value case depends on which avatar model you actually need: sticking to standard avatars stretches a plan's credits much further than relying on the premium Avatar IV/V models, which burn through the same allowance roughly 7x faster. If you're deciding between HeyGen and a more enterprise-focused competitor, see our HeyGen vs Synthesia comparison for that trade-off.
Frequently asked questions
Is HeyGen free to use?
Yes. The Free plan includes up to 3 videos per month (1 minute max each), access to 500+ stock avatars, 1 custom digital twin and 30+ languages — no credit card required.
How much does HeyGen cost?
Creator is $29/month ($24/month billed annually) with 600 credits. Professional is $49/month with 1,000 credits. Business starts at $149/month plus $20 per additional seat with 1,500 credits. Enterprise is custom-priced.
What are HeyGen credits and how fast do they get used?
Credits are HeyGen's usage currency. Standard avatars cost about 3 credits per minute, the higher-realism Avatar IV/V models cost about 20 credits per minute, voice-over-only translation costs about 2 credits per minute, and full lip-synced translation costs about 5 credits per minute.
Do unused HeyGen credits roll over?
Yes. On monthly plans, unused credits roll over to the next month. Annual subscribers accumulate credits through their full renewal period. Credits expire once a subscription is cancelled.
What's the difference between HeyGen's paid tiers?
Creator, Professional and higher Pro-tier credit blocks share the same feature set and differ mainly in monthly credit allocation, from 1,000 credits at $49 up to 100,000 credits at $4,300. Business adds team seats, 5 custom digital twins, interactive videos and LMS/SCORM export on top of the same credit system.
Can I change or cancel my HeyGen plan anytime?
Yes. Upgrades take effect immediately with prorated billing. Downgrades and cancellations take effect at the end of the current billing cycle, after which the account reverts to Free and any unused credits don't carry over.