Appy Pie
No-code app builder from Appy Pie LLP — turn a prompt or template into a native mobile app and publish it to the App Store and Google Play.
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CurataHub Score
Score: Expert Review Pending
Our editorial team is validating this score. Coming soon.
TL;DR
- What it does
- A no-code builder for native mobile apps, published to the App Store and Google Play.
- Best for
- Small businesses, agencies and creators who want an app without developers.
- Price
- No free plan (free trial only); per app/month — Basic $32/mo or $16 annually, Gold $72/$36, Platinum $120/$60; Enterprise custom. Annual ~50% off.
- Verdict
- A fast, established route to a native app — just budget for per-app pricing, the white-label add-on and download overages.
About Appy Pie
Appy Pie App Builder is a no-code platform for building native mobile apps without writing code — from an AI prompt or a template — and publishing them to the Apple App Store and Google Play. It bundles hosting, push notifications, app analytics (via Google Analytics) and first-time submission support, and is aimed at small businesses, agencies and creators who want an app without hiring developers. Pricing is charged per app per month (not per user or per account), and each tier sets a monthly app-download allowance with per-download overage above it; removing Appy Pie branding for a true white-label app is a paid add-on. App Builder is one product in Appy Pie's broader no-code suite (which also includes website building, chatbots, design and automation), so this entry covers the App Builder specifically. Appy Pie is operated by Appy Pie LLP.
See Appy Pie alternatives, or the Appy Pie vs Bubble comparison.
Why we recommend Appy Pie
- Appy Pie lets a non-developer ship a native mobile app to the app stores from a prompt or template
- Hosting, push notifications and analytics are bundled, so there's no separate infrastructure to manage
- Annual billing roughly halves the per-app cost for anyone committing for a year
Best use cases for Appy Pie
Build a business app without code
Turn a prompt or template into a native app for a shop, restaurant or service and publish it to the app stores.
Ship an app for a client
Agencies can build and white-label an app per client, using the add-on to remove Appy Pie branding.
Send push notifications
Use built-in push notifications to re-engage users without wiring up a separate messaging service.
Track app performance
Connect Google Analytics to see installs and in-app behaviour alongside the build tools.
Key features, explained
- Prompt / template to appGenerate a native app from an AI prompt or a template, then edit it visually — no code required.
- Publish to the app storesBuilds native iOS and Android apps and helps you submit them to the Apple App Store and Google Play, with first-time submission support.
- Push notifications & hostingBundles push notifications, unlimited bandwidth and hosting so a published app works without separate infrastructure.
- App analyticsIntegrates Google Analytics so you can track installs and in-app behaviour from the same dashboard.
- White-label (add-on)Remove Appy Pie branding for a fully own-brand app — a paid add-on priced at 2x the plan.
Who Appy Pie is best for
More features
- ✓AI Prompt & Template App Creation
- ✓Native iOS & Android Apps
- ✓Publish to App Store & Google Play
- ✓Unlimited Bandwidth & Hosting
- ✓White-Label App (add-on)
- ✓First-Time Submission Support
Platform
Pros
- +Genuinely no-code — build a native app from a prompt or template without hiring developers
- +Publishes real native iOS and Android apps to the App Store and Google Play, with submission help
- +Bundles hosting, push notifications and analytics, so a published app needs no separate stack
- +Broad, long-established no-code suite (app builder plus website, chatbot, design and automation) from one vendor
- +Annual billing is ~50% cheaper than monthly
Cons
- −Pricing is per app per month — building several apps multiplies the cost, unlike per-account no-code tools
- −Removing Appy Pie branding (white-label) is a paid add-on that doubles the plan price
- −Each tier caps monthly app downloads (500/1,000/2,000) with $0.009 per extra download, so a popular app incurs usage charges
- −No permanent free plan — only a free trial, and publishing adds Apple's $99/year and Google's $25 developer fees
- −Template-and-configuration based, so it fits common app patterns better than genuinely custom logic
- −Appy Pie is a broad suite (app builder, website builder, chatbot, design, automation) with separate products and pricing, so it's easy to buy the wrong one or misjudge what a given product includes
- −Its terms auto-downgrade a subscription (yearly to monthly to weekly, then cancel) after repeated failed payments
Final verdict
- Strengths
- A long-established no-code path to a native, store-published app, with hosting, push and analytics bundled and a big surrounding suite.
- Weaknesses
- Per-app pricing, a white-label add-on that doubles the price, download caps with overage, and no permanent free plan.
- Recommended for
- Small businesses, agencies and creators who want one native app live quickly without hiring developers.
- Overall
- A practical no-code app builder for common app types — strong for a single business app, less economical if you need many apps or heavy customisation.
Tags
Frequently asked questions
What is Appy Pie?
Appy Pie App Builder is a no-code platform from Appy Pie LLP for building native iOS and Android apps from a prompt or template and publishing them to the Apple App Store and Google Play, with hosting, push notifications and analytics bundled in.
How much does Appy Pie cost?
Pricing is per app per month. Basic is $32/month billed monthly or $16/month billed annually; Gold is $72/$36; Platinum is $120/$60; Enterprise is custom. Annual billing is about 50% cheaper. Verified August 2026.
Does Appy Pie have a free plan?
Appy Pie offers a free trial rather than a permanent free plan — publishing an app requires a paid plan. Note that Apple charges a $99/year developer fee and Google a one-time $25 fee, separately from Appy Pie.
Is Appy Pie pricing per app or per account?
Per app. Each app you build and publish is billed on its own plan per month, so building multiple apps multiplies the cost — a key difference from no-code tools that charge per account or per user.
Can I remove Appy Pie branding?
Yes, but it's a paid add-on for a true white-label app, priced at twice your current plan. On lower tiers the app carries Appy Pie branding unless you add it.
What happens if my app exceeds its download limit?
Each tier includes a monthly app-download allowance (500 on Basic, 1,000 on Gold, 2,000 on Platinum). Above that, overage is charged at $0.009 per extra download.
Does Appy Pie publish to the App Store and Google Play?
Yes. Appy Pie builds native iOS and Android apps and provides first-time submission support to help you publish to both stores, though you still pay Apple's and Google's own developer fees.
Is Appy Pie good for custom apps?
It's template- and configuration-based, so it's strongest for common app patterns (business, booking, content, ecommerce). Genuinely custom app logic or full code ownership is better served by a code-export builder.
Alternatives to Appy Pie
Compare Appy Pie with similar coding tools reviewed on Curata AI. See the full Appy Pie alternatives list.
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Related articles
Keep reading — hand-picked guides, reviews and comparisons related to Appy Pie.
- → Best Appy Pie alternatives, ranked and compared
- → Appy Pie vs Bubble: side-by-side comparison
- → Appy Pie vs FlutterFlow: side-by-side comparison
- → Appy Pie vs Softr: side-by-side comparison
- → Cursor review — AI-native code editor built on VS Code with agent workflows.
- → Lovable review — AI app builder that ships full-stack web apps from a prompt.
Appy Pie pricing
| Plan | Monthly | Annual | Key limit |
|---|---|---|---|
| Basic | $32/app/mo | $16/app/mo | 500 app downloads/mo, ad-free, email support; white-label is a paid add-on |
| Gold | $72/app/mo | $36/app/mo | 1,000 downloads/mo, iOS support, email & chat support |
| Platinum | $120/app/mo | $60/app/mo | 2,000 downloads/mo, email, chat & call support |
| Enterprise | Custom | — | SSO, PCI DSS / HIPAA-eligible, dedicated account manager, custom data retention |
Best value: Pricing is PER APP per month, not per account or per seat — each app is billed separately, so three apps cost three times as much (Platinum for three apps is $180/month, not $60). This is a big difference from bubble/flutterflow/base44, where a plan covers your whole account. Basic is $32/month billed monthly or $16/month billed annually, Gold $72/$36, Platinum $120/$60 — annual is ~50% off. Each tier caps monthly app downloads (500/1,000/2,000) with $0.009 per extra download. Removing Appy Pie branding (white-label) is a paid add-on that doubles the plan price, and publishing carries Apple's $99/year and Google's $25 developer fees separately (external, not Appy Pie). Verified Aug 2026.
Pricing verified Aug 28, 2026 — plans and prices change often; confirm on the official site before buying.